Outgrowing Mailchimp on the B2B side: where to go next

Name the problem before picking the platform. B2B and services teams usually leave Mailchimp for one of three reasons: shallow automation, weak ties to the sales pipeline, or slow and generic email production.

For automation depth at a moderate price, ActiveCampaign has a deeper builder and a bundled CRM. When email must sit inside the sales pipeline, HubSpot is the heavier option; check its pricing beyond the Starter tier.

When the problem is production, an AI-native tool such as Brew covers the creation side, and you can start free. Teams can also split the work: automation in one tool, on-brand creative from another, exported as HTML.